The Lash Association
The Lash Association's board members consist of both industry and non-industry personnel. These industry leaders have voluntarily dedicated their time to assisting NALA with developing standards and regulations for the lash industry. Every year, the Board of Advisors meet for quarterly meetings where we discuss industry trends, products, application requirements, industry standards, and how we can continue to elevate the lash industry.
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2025 BOARD OF ADVISORS
This elite group of advisors play a key role in helping to determine the standards set forth by NALA.
NALA President & Lash Industry Advocate
Georgia Shephard
Alberta, Canada
Founder & CEO of Lauren Elyse & Co and Lashworx Academy
Lauren Elyse Conway
New South Wales, Australia
Founder & CEO of THE LASH SHOP and THE BROW SHOP
Fendi Oung
Ontario, Canada
Founder & CEO of LV Lash and Brow
Lead Educator at The Lash Ritual
Jessica Dowd
Pennsylvania, USA
Founder & Director of BeautyPro Media
Emily Lee
British Columbia, Canada
Lead Educator at Noir Beauty Lounge
Sandy Landsborough
Manitoba, Canada
CEO & Educator at Master Lashing
Heydy Garcia
Florida, USA
Founder & CEO of Everyday Beaut
Juliana Phillips
Kansas, USA
Founder & CEO of Lifestyle Lash Academy and Founder of The Elite Lash Convention
LaCrecia Steward
Texas, USA
APPLY TO BE ON THE BOARD
NALA will not open applications until spring 2026. However, please feel free to email us at info@nala-lashassociation.com for more information.
